Refer contractors to Regions

Refer home improvement contractors

Follow these steps to refer your customers (home improvement contractors):

  1. Review the qualifying criteria, below. If you believe the contractor qualifies, fill out the form on this page.
  2. Regions will verify contractor qualifications.
  3. If qualified, Regions will contact the contractor to complete the application process.
  4. Regions will contact you for assistance if needed.
  5. Contractor completes application process.

Contractor Onboarding Process

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Contractor submits application, required documentation, and signs agreement

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Completed application underwritten by compliance

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If approved, EnerBank will contact contractor to complete a brief orientation

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Following orientation, contractor’s account is activated and they can start submitting loan applications

For 20 years, Regions Home Improvement Financing has been providing contractors around the country with the ability to offer homeowners payment options for their home renovation projects.

Click Here to Download Program Details

Who Should I Refer?

To offer Regions payment options, you must meet the following criteria:

  • 3+ years in business (5 prefered)
  • 500K + annual residential sales
  • $5,000 minimum average job size
  • Sell one of 120 different job types*
  • Satisfactory business credit report
  • Satisfactory Better Business Bureau report
  • Licensed & insured
  • Pass a financial review

*120 Home Improvement Projects
Eligible for Financing

How It Works

contractors

1. Contractors

  • Sign up with Regions Home Improvement Financing
  • Complete training
  • Quote the homeowner's project and offer payment options

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2. Customers

  • Apply via Mobile Loan App, Online Loan Application, or Loan-by-Phone

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3. Regions

  • Approves applicaton
  • Funds loan proceeds to the contractor via ACH

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4. Homeowners

  • Repays the loan to the bank

How do Contractors Benefit from Offering Payment Options?

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Improve Cash Flow

Funds will be deposited in the contractor's account, typically within 24 hours of a request

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Increase Leads

Contractors can see a 50% increase in their leads* when offering a choice of payment options

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Grow Average Project Size

Homeowners who finance their projects spend 44% more* on average

*Based on the Brickyard Study commissioned by Regions, 2018.

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