VP Form Tracker

Want to Sat

Want to start offering your customers financing?

 

When hiring a contractor for their home renovations, not every homeowner understands how much quality services and materials can cost, leaving them scrambling for funding. Contractor financing for customers will put their dream projects within reach, without compromises — and will empower you to grow your business and increase sales of larger jobs.

More leads mean more business for you. By advertising a choice of payment options in your marketing, you can see a 50% increase in leads* and a better conversion rate. Plus, by providing a great customer experience, you’re more likely to get future work via referrals to friends and family.

Offering the right payment options can almost double your close rate. We've found that companies with a 25% baseline can increase their close rate to 44% when they offer a choice of a same-as-cash loan and a low monthly payment loan.*

*Based on the Brickyard Study commissioned by Regions, 2018

Home improvement customers value financing options

Strength and Stability

Strength and Stability Through the Decades

At Regions, we've been doing home improvement lending for a while - over two decades to be exact. During that time, we've seen a lot of changes both within the industry and the economy. One thing that has remained consistent all these years, however, is our commitment to our contractors.
Better Loan Management

Better Loan Management

Unlike other financial companies that offer similar services, we haven't had to put a pause on our lending. This is because we've never overextended ourselves and have always prioritized responsible lending. As a result, you know that you can get the funding you need when you need it, regardless of outside factors.
Focus on Home Improvement

Focus on Home Improvement

With 20 years in the home improvement industry, we've designed all our tools, resources, and loans with your needs in mind. Plus, you'll be working with people who have experience in your specific trade at every level of the bank, providing an invaluable resource for your business.
Stability of a Bank

Stability of a Bank

We're an actual bank. This means you can rely on the security of sound underwriting and best practices. Both you and your customers can rest easy knowing that your financial information is protected at every stage of the process. Additionally, we fund and service all our loans, so you get paid quickly and we don't pull back funds if your customer defaults on their loan.

Top contractors love Regions' financing options

Brian Santos headshot

Brian Santos,
Fresh Coat
Painters

"[Using Regions] increased our sales because they're immediately going to a larger project, which gives us more efficiency and profits."

nick falletta headshot

Nick Falletta,
ReBath of
Southwest Virginia

"Having a financing tool is a great opening for customers; they now know they can...pay on a monthly basis."

Steve_Shadaris headshot

Steve & Shadaris Sepulveda, Calvary Mechanical

"[Regions] has really simplified the lending process...we definitely recommend it to other contractors."

Get Started Today!

You could start enjoying these benefits within 3 weeks

You could be offering Regions financing
in as little as 3 weeks!

Experience a fast and helpful onboarding process with no sign-up fees. Then Regions can help you focus on growing your core business by giving your customers financing options that best meet their needs, like Same-As-Cash Loans or low monthly payments.

To offer Regions payment options, you must meet the following criteria:

  • A residential home remodeling focus for your business.
  • A U.S.-based business that has been in operation for at least three years.
  • An average project size of at least $5,000.
  • Annual residential remodeling sales of at least $500,000.

Why choose Regions Home Improvement Financing as your customer financing provider

dedicated-rm-1

Dedicated
Relationship Manager

Like an extra team member on your crew, looking out for you and your business, your dedicated relationship manager is committed to you and will provide the support you need to be successful.

headset

Excellent
Customer Experience

We know home improvement projects can be stressful for everyone included, which is why we work to ensure that both you and your customers have the best experience possible. With technology and loan products designed specifically for home renovation, you can rest assured that you and the homeowner are in good hands.

Handshake icon

A Solid and
Reliable Foundation

Regions has been focused exclusively on providing financing within the home improvement industry for decades. In that time, we’ve funded nearly a million home improvement projects, which means we have the experience to competently handle the financing, so you can focus on what you do best; delivering your customers' home improvement dreams.

Get Started Today!