Contractor referrals: a win-win for all!
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CONTRACTOR REFERRAL PROGRAM
Referring contractors:
For a limited time – earn up to $5,000 per referral!
You read that right. For a limited time, when you refer another home improvement contractor, you can earn up to 10x the usual amount.
Here’s how it works:
New structure and payout:
up to $5,000*
$500
Referral becomes a qualified lead**
$1,500
Referral completes onboarding by February 28, 2026
$3,000
Referral books first loan by May 31, 2026
This exclusive offer is only valid from October 1, 2025, through December 31, 2025. What are you waiting for? Take advantage of this special opportunity and refer now!
We should note that there’s no limit to how many contractors you can refer – the more you refer, the more you can earn!
Who Should I Refer?
- Friends or family members
- Those within your network
- Others who provide services beyond your scope
How It Works
- Fill out the form
- A member of our team will reach out to the referred contractor
- Referred contractor finishes the sign up process and enjoys the benefits of Regions Home Improvement Financing
What benefits should I share with other contractors?
Improve Cash Flow
Offering payment options can help improve your cash flow, eliminating the need to juggle funds between projects.
Increase Project Size
Homeowners are more likely to increase the size and scope of their project when they use payment options for home improvement.*
*Based on the HIRI TFG Monthly report, released October 2023
Ease and Convenience
Customers enjoy the ease and convenience that contractor financing provides – even when they were planning on paying in cash.*
*Based on the HIRI TFG Monthly report, released October 2023
55% of Jobs Are Financed
Research shows that over 55% of home improvement projects are financed in some way – meaning you're leaving money on the table if you don't offer payment options.*
*Based on the HIRI TFG Monthly report, released October 2023
Over Two Decades of Experience
Regions has over two decades of experience in the home improvement industry and their loans, tools, and features were all built with contractors in mind.
Referred contractors:
Join the thousands of contractors who currently use Regions!
Scroll TargetClickTap the cards below to see benefit details.
Marketing Tools
Dedicated Relationship Manager
Customer Pre-Qualification
*A hard check will take place if the homeowner continues on with the application.
Quick & Easy Application Process
Fast Payments
With over two decades of experience in the home improvement industry, Regions Home Improvement Financing is a secure and stable option for your contractor financing needs. With loans, tools, and resources built for contractors, payment options from Regions are easy to both integrate into your existing processes and offer to your customers.
Contractors who offer 100% of their customers a choice of payment options can:

Improve
Cash Flow

Increase
Leads

Boost
Close Rate

Grow Average
Project Size

Eliminate
Discounting

Reduce
Cancellations
How it works
- Fill out the form
- A member of our team will reach out to the contractor
- The contractor finishes the sign up process and enjoys the benefits of Regions Home Improvement Financing