---
title: Water Well Loans
---

![WaterWellLoans\_Logo\_Color(cropped)](https://homeimprovement.rhif.regions.com/hs-fs/hubfs/WaterWellLoans_Logo_Color(cropped).png?width=200&height=126&name=WaterWellLoans_Logo_Color(cropped).png)

![ngwa-new-logo](https://homeimprovement.rhif.regions.com/hs-fs/hubfs/ngwa-new-logo.png?width=300&height=120&name=ngwa-new-logo.png)

# Grow Your Business with Water Well Loans

[WATCH PROGRAM OVERVIEW VIDEO](https://homeimprovement.rhif.regions.com/ngwa#overview-video)

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/video-popup.png) Video Modal  
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## Water Well Loans Powered by Regions® Helps You Step Up Your Game

Enrolling in the Water Well Loans payment options program is a proven way to grow your business.   
Click below to see how contractors who offer a choice of payment options to 100% of their customers can\*:

ClickTap the icons below to see benefit details.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/SP-improve-cash-flow.svg)

#### Improve Cash Flow

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#### Improve Cash Flow

24 hours. That's typically all it takes for the funds to hit your account after you submit a payment request. Now your cash flow is no longer a question and you can get to work.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/SP-increase-leads.svg)

#### Increase Leads

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#### Increase Leads

You can see a 50%\* increase in leads (plus a better conversion rate) when you advertise a choice of payment options in your marketing materials and on your website. And you get more referrals — customers value the convenience and flexibility that payment options provide, and that satisfaction means they'll be more likely to refer their friends, relatives, and neighbors for additional work from you.

\*Based on the Brickyard Study commissioned by EnerBank USA, 2018.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/SP-boost-close-rate.svg)

#### Boost Close Rate

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#### Boost Close Rate

Offering a choice of payment options can nearly double your close rate. For example: assuming a 25% baseline, you can increase your close rate to 44% when offering a Same-As-Cash loan and a low monthly payment loan.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/SP-grow-average-project-size.svg)

#### Grow Average Project Size

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#### Grow Average Project Size

Homeowners who choose a payment option spend 44% more on their home improvement projects. Over 1/3 of homeowners regret not spending more on their project to get the results they truly wanted. A choice of payment options helps them get what they truly want, which means more business for you.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/SP-eliminate-discounting.svg)

#### Eliminate Discounting

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#### Eliminate Discounting

When your customer is paying cash or providing their own financing, you may feel you need to offer a discount to close a deal, eating into your margins. Or, they may decide to choose a smaller project size or lower quality products. More customers will say YES to your first estimate when you offer payment options.

![](https://homeimprovement.rhif.regions.com/hubfs/raw_assets/public/psd-lead-gen/images/PS-reduce-cancellations.svg)

#### Reduce Cancellations

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#### Reduce Cancellations

You can expect your cancellations to be reduced when you offer a choice of payment options to 100% of your customers, because it ties the project to you — a customer will be more likely to stay with you and not ask to delay the project to perform further research or seek additional bids. Homeowners who are approved for an EnerBank loan are 94% more likely to complete the job with you.

*\*Based on the Brickyard Study commissioned by Regions Bank, 2018*

## Ready to Grow Your Business? Get Started by Filling Out the Form Below.

## Key Features of Water Well Loans

- Multiple funding disbursements\*\*
- Three easy paperless application methods  
  Fast payment — usually within 24 hours via ACH transfer  
  Unsecured loans up to $100K
- No collateral, no liens at origination  
  Multiple loan products available  
  Marketing and training support  
  Personalized support from a dedicated relationship manager

\*\*For qualifying contractors

![\_image](https://homeimprovement.rhif.regions.com/hs-fs/hubfs/_image.jpg?width=521&height=257&name=_image.jpg "_image")

## For Questions, Please Contact Your Dedicated Relationship Manager:

**John Sceals**  
[850.566.9392](tel:850-566-9392)  
[John.Sceals@regions.com](mailto:john.sceals@regions.com)

[www.ngwa.org](http://ngwa.org)

![Member FDIC Equal Housing Lender Logos](https://homeimprovement.rhif.regions.com/hs-fs/hubfs/raw_assets/public/psd-lead-gen/images/member-fdic-equal-housing-logo-white.png?width=100&name=member-fdic-equal-housing-logo-white.png "Member FDIC Equal Housing Lender Logos")

© Regions Bank. Regions and the Regions logo are registered trademarks of Regions Bank. The LifeGreen color is a trademark of Regions Bank. This site is directed at, and made available to, persons in the continental U.S., Alaska and Hawaii only. All rights reserved. Credit and loans provided by Regions Bank, Member FDIC

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